In his latest video, Jake McMullens calls back to the retrofuturism of the 80’s. While this has been a growing trend, nothing thus far has matched the ad-style/glam photo shoot of his latest “Giving Up”. Pink and blue dominate the scenes of rotary lovers locked in retrospective futility. Even as a beautifully crafted throwback, Jake’s Mozzy vocal style draws your heart straight from your chest and renders newer listeners scouts of his future. Watch below.