Bryce Vine‘s blended brand of hip hop doesn’t take long to grow on you. Since 2013, he’s taken the raw lyricism of hip hop and gently mixed it with anthemic lines of alternative rock. 2016’s “The Thug Song” highlighted an inner battle with racial identity as he fought stereotypes with inherent passions and a sharp ode to Green Day. With a vibrant approach to video production and cultural expertise, Bryce is yet another example of young bucks who are paving the way toward to future.
We spoke with Bryce about his motivation, the future and image. Check it out below.
Your video for “Nowhere Man” is largely shot through wilderness. What is your connection to these environments, as opposed to cities you also haven’t been to?
The goal of the video was to show places on earth that are still simple and beautiful and worth acknowledging. News outlets tend to thrive on showing us the violence and pollution of the world; there is no gain for them in remarking on the beauty that still greatly lingers. “Nowhere Man” was my way of promoting that beauty in hopes of preserving it – for the earth as well as our hearts and minds.
There is a strong sense of nostalgia throughout your work. Do you have much confidence in this generation’s ability to stand the test of time?
Interesting question. I believe that nostalgia is one of the most important abilities of the brain. It allows comparison based on feeling. We feel that monuments, memories, buildings etc are important because of what they represent to us: simplicity and a longing for that simplicity. I miss being young because it feels good to recall happiness in a time of less stress but that will always be the case for any generation. I think that’s why each generation appears “doomed” to its predecessor. Because the older generation always feels that the nostalgia of the past will be lost on the next. But the youth has an upper hand in that they are not restricted to rules which the previous generation may consider an immovable truth i.e. (legalizing gay marriage, the cruelty of the meat industry, etc). I have a lot of faith in the next generation because in my travels as a musician I’ve met many of the young minds who will help solve the problems which many of the past generations have not.
Did you ever get a response from Drew Barrymore about your single?
I did not. Maybe she hasn’t heard it yet. I had a dream we shot a music video and she came to be part of it.
I’ve noticed you waste no space on Instagram. Even your candid posts are crisp. Was this always your style?
That vibe always been in me but it took many years to secure my brand visually. My mother and father are both avid readers from different backgrounds who bestowed in me a thirst for knowledge and understanding of the world we live in and that in a way influences how I choose to represent myself visually.
The methods of recording and promoting are getting easier every year. Do you have any advice for the next wave of artists inheriting the new tech?
Be savvy and creative in using the tools of advancement through technology. Try not to compromise the value of your artistry for the shallow rewards of instant gratification. Anyone can be famous. That alone doesn’t make you special. Strive above all to make yourself useful. Also, it wouldn’t kill us to read more.